Visual Communications | SOP | SWP
IFC (World Bank Group) Approved Independent Consultant
1000+
consulting and audit assignments
Ready to serve anywhere you are
Across the continents
14+ years
at the forefront of Management Systems Advisory Space
20+ types of Industry Sectors
covering Manufacturing, Mining, Power & Utility, Construction, Service, High rise Buildings and Logistics
Visual Communications, Visual SOP & Visual SWP
Importance of Visual Communications, Visual SOP & Visual SWP – Have you ever come across that a nicely designed book or newspaper infographics which draw our attention and engagement quickly?
On the contrast, don’t we feel tired and boring to read and understand a detailed Standard Operating Procedure in our workplace? In fact, every time we really don’t need to know everything in detail.
What is ‘Resistance to Read’ in workplace?
Organisations nowadays are facing real challenges to making people read the SOPs even after being made so meticulously. There is a serious issue of ‘Resistance to Read’.
How to overcome?
What is Visual SOP?
It’s a type of SOP format developed with pictures, sketches, diagrams & infographics with minimum text count. This visually-enticing tool of SOP communication primarily aims to ease the basic understanding of the SOP by grabbing the quick attention. It thoroughly navigates the user through the tactful use of graphics & effective design pattern to increase the retention & understanding of the SOP.
Is it a child’s play? No.
Is it all about colour pallet & photos? No.
Is it a rocket science? Definitely not.
The Science Behind The Beauty
How do we design Visual Communications | Visual SOPs in Consultivo?
Have a look at how do we start from the scratch and develop a visually appealing SOP which creates an impact.
First thing first
Chalking Out & Freezing the Communication Points
Make it unique!
These communication points are then illustrated through certain visual impacts which may include pictures, sketches, infographics, colour contrast, taglines etc. maintaining a visual hierarchy.
Thus, we comfortably give room to think about designing and presenting the information. Some of the factors we obsess with:
- Â VISUAL NAVIGATION
- Â RULE OF THIRDS
- Â SCALE TO EMPHASISE
- Â CHOOSING THE EPICENTRE & LAYOUT
- Â CHOOSING THE APPROPRIATE INTERFACE
- Â POWER OF COLOUR
- Â THE MAGIC OF WHITE SPACE
Solutions - How Consultivo can help
Remote Support
On-Site Support
Blended Support - Remote & On-site
1.
Standard Operating Procedure | SOP | SWP
A Standard Operating Procedure – SOP or Safe Work Procedure/Practice – SWP is developed to support high-level documents, certain Procedures, Process Documentations, Guidelines & Work Instructions also form an integral part of the governance tools.
2.
Benefits we reap out of a VISUAL SOP
A Standard Operating Procedure (SOP) is a document for the users to get a guide through step-by-step information on how to execute a task or activity.
ATTENTION
Visual SOPs draw immediate attention of the users and reduce the resistance to read.
COMMUNICATION
Breaks language or literacy barrier easily
POSITIVE REINFORCEMENT
Act as positive reinforcement towards human behaviour
INTEREST
Facilitates ‘PULL’ action in learning instead of ‘PUSH’
Next steps
Irrespective of where you are in your business improvement and certification journey, contact our expert team who will be able to give advice and guidance about options that will enable you to meet your goals.
Send a mail to [email protected] or Call+91 98311 45556
HANDY TIPS for you
— Do not include more than 3 – 6 points in one single visual SOP. Human brain can capture only that much at a time.
— Find a suitable place to demonstrate with adequate visibility and readability from users work zone
— Use contrast colours to highlight communication points
— Is pictures are used, try to use the local photographs
Let's discuss
Curiosity Zone
Some more answers to your questions – FAQ
Consultivo Visual SOP and Visual SWP development services help you to get the following benefits:
Expertly designed and developed SOPs
Have your Standard Operating Procedures expertly designed to the desired level using visual design and communications methods and techniques.
Improve the level of attraction
Helps you to achieve higher level of attraction for the target groups
Serve as Training Materials with higher engagement & retention
Use them as your employee training materials with higher engagement and retention
Expert and experienced team
Get access to a team of design and communications professionals, including project manager, SME (Subject Matter Expert), and Communications, UX/UI specialist, design thinking and psychological interventions.
We ensure:
QUALITY CONTENT
- Design of communication framework
- Coverage of material issues for the target audience
- Data collection, value mapping, analytics
Interpretation
RIGHT COMMUNICATIONS
- Developing a communications strategy
- Developing engaging online & offline contents
- Making the communications relevant, easy to understand, clear and concise
- Data visualisation through infographics, graphs & charts and pictures
- Professional and easy to understand language
GLOBAL Experience
