India and Standardisation: Achieving “Made In India” dignity through “Make In India”

Consultivo Blog | Business Excellence Consulting

Standardisation is the process of implementing, developing and adopting – Technical standards for different products, services, processes and systems. It is about quality consciousness, reliability and confidence.

For global acceptance, the challenge is to deliver high quality. After all, customers count on low risk and high satisfaction. Thus, the whole process of standardisation takes manufacturing to a culture of quality and responsible business.

This way, the standards become a tool that enables customers to trust in what they are buying and with whom they are doing business.

Standardisation is the process of implementing, developing and adopting technical standards for different products, services, processes and systems. It is about quality consciousness, reliability and confidence.

Standardisation never really got a proper impetus in India in the early years. It was only in 1946, that the Indian Standards Institution (ISI) was set up under the resolution of the then Department of Industries and Supplies No.1 STD.(4)/45. The ISI was however registered initially under the registration act of 1860, but it came into effect only close to Independence. It was the Industrial Revolution which evoked the significant need for implementation of standards in industry and commerce. A product needs to be standardised to be globally accepted.

Now, the developing India is preparing for its noteworthy existence in the international market. And the need of the hour is to understand the role of standards, technical regulations, and conformity assessment to meet national/international standards. It’s time for the Indian homegrown industries to compete in the world market.

The “Make In India” movement too emphasises on the role of standardisation. India government’s “Make In India” initiative is a groundbreaker.

Here, the multinational companies, as well as domestic companies are encouraged to manufacture their products in India. With standardised products manufactured in India, it will increase the domestic income and the export rate by gaining confidence in the global market. Along with these, the rise of foreign investments, increase in GDP, rise of employability and increase in the purchasing power of the countrymen goes hand in hand, as a predictable outcome.

It should be hence noted that the progress of Indian economic reforms has come a long way, coming up from a dismal pit of poverty and under productivity. India’s GDP growth during January-March 2015 was at an impressive 7.5% which was huge compared to China’s growth of only 7% marking India the fastest growing economy in the world. Today, India is ranked 10th in terms of factory output. The manufacturing sector in addition to mining, quarrying, electricity and gas together account for 27.6% of the GDP and employ 17% of the total workforce.

As a global manufacturing hub, India focuses on creating a larger market for manufacturers. And for making this mission a reality, India has to score high on the Ease-of-Doing-Business Index.

Standardisation, followed by excellence undoubtedly is meant to accelerate the economic growth. And one day, perhaps, Make in India movement will again establish the proud saying, “Made in India”.

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About the author

MEDHA BASU

Lead – Communication, Consultivo

Medha Basu currently serves as the Lead – Communication at Consultivo (www.consultivo.in). In her role, Medha primarily works on communication, engagement, first mile activities and data analytics.

She is having 5+ years of experience in the sustainability consulting and advisory sector. As a communication professional, she knows perfectly what it takes for successful communication.

After her studies, Medha started her career with digital engagement and business communications. She picked up the flair of sustainability communication with a diverse exposure with 100+ sustainability solutions

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