Independent Assurance

Of BRSR, ESG & Sustainability Reports

Visual Communications | SOP | SWP

Consultivo Communications specialises in developing graphic & visual Standard Operating Procedures (SOP) and Safe Working Procedures (SWP)

IFC (World Bank Group) Approved Independent Consultant


consulting and audit assignments

Ready to serve anywhere you are

Across the continents

14+ years

at the forefront of Management Systems Advisory Space

20+ types of Industry Sectors

covering Manufacturing, Mining, Power & Utility, Construction, Service, High rise Buildings and Logistics


Visual Communications, Visual SOP & Visual SWP

Importance of Visual Communications, Visual SOP & Visual SWP – Have you ever come across that a nicely designed book or newspaper infographics which draw our attention and engagement quickly?

On the contrast, don’t we feel tired and boring to read and understand a detailed Standard Operating Procedure in our workplace? In fact, every time we really don’t need to know everything in detail.

What is ‘Resistance to Read’ in workplace?

Organisations nowadays are facing real challenges to making people read the SOPs even after being made so meticulously. There is a serious issue of ‘Resistance to Read’.

How to overcome?

The need for something easy and visually attractive arises to reduce the Resistance to Read. Visual communications, in the form of Visual SOPs, serve a Positive Reinforcement towards the users behavioural aspects.

What is Visual SOP?

It’s a type of SOP format developed with pictures, sketches, diagrams & infographics with minimum text count. This visually-enticing tool of SOP communication primarily aims to ease the basic understanding of the SOP by grabbing the quick attention. It thoroughly navigates the user through the tactful use of graphics & effective design pattern to increase the retention & understanding of the SOP.

Is it a child’s play? No.

Is it all about colour pallet & photos? No.

Is it a rocket science? Definitely not.

The Science Behind The Beauty

How do we design Visual Communications | Visual SOPs in Consultivo?

Have a look at how do we start from the scratch and develop a visually appealing SOP which creates an impact.

First thing first

Starting off with the content & layout – the detailed standard operating procedure needs to be developed.

Chalking Out & Freezing the Communication Points

The focus areas or highlight points for that particular SOP which needs immediate attention of the users and increase the retention value.

Make it unique!

These communication points are then illustrated through certain visual impacts which may include pictures, sketches, infographics, colour contrast, taglines etc. maintaining a visual hierarchy.

Thus, we comfortably give room to think about designing and presenting the information. Some of the factors we obsess with:


Solutions - How Consultivo can help

Remote Support
On-Site Support
Blended Support - Remote & On-site


Standard Operating Procedure | SOP | SWP

A Standard Operating Procedure – SOP or Safe Work Procedure/Practice – SWP is developed to support high-level documents, certain Procedures, Process Documentations, Guidelines & Work Instructions also form an integral part of the governance tools.



Benefits we reap out of a VISUAL SOP

A Standard Operating Procedure (SOP) is a document for the users to get a guide through step-by-step information on how to execute a task or activity.

Visual SOPs draw immediate attention of the users and reduce the resistance to read.

Breaks language or literacy barrier easily

Act as positive reinforcement towards human behaviour

Facilitates ‘PULL’ action in learning instead of ‘PUSH’

Next steps

Irrespective of where you are in your business improvement and certification journey, contact our expert team who will be able to give advice and guidance about options that will enable you to meet your goals.

Send a mail to [email protected] or Call+91 98311 45556

HANDY TIPS for you

— Do not include more than 3 – 6 points in one single visual SOP. Human brain can capture only that much at a time.

— Find a suitable place to demonstrate with adequate visibility and readability from users work zone

— Use contrast colours to highlight communication points

— Is pictures are used, try to use the local photographs

Let's discuss

Impact Stories

The impact we create. The excellence we inspire.

Read a few of our stories as we partner in the journey towards excellence of different organisations as a management consulting firm.

food feed and agriculture visual sop development and communication

Development of communication strategy and content to initiate and manage a culture change program across the organisation.

The company is a food and agri conglomerate, dedicated to improving the productivity of Indian farmers by innovating products and services that sustainably increase crop and livestock yields. They have 62 manufacturing plants across India.

We are working with the organisation in long term basis to develop communication strategy, content and visual depiction materials. The main purpose is to facilitate the culture change program.

Our work includes development of the communication framework, Visual SOPs, Posters, email contents and many others. This was followed by the implementation facilitation process.

Relevant Standards and Protocols used:

Internal procedures, protocols and industry good practices


Manufacturing – Food, Feed and Agri

60+ Manufacturing Units Spread across India

3000+ workpersons

engineering industry visual sop development

Development of corporate operational manual covering all processes and operations.

The customer is a major supplier of Construction, Mining and Power Solutions.

The purpose of this project was standardise, optimise and enhance operational efficiency.

We developed clear and concise Manual, Procedures, SOPs, Process Maps, Flow Diagrams, Visual SOPs, Posters for critical processes. 

The successful implementation of SOPs significantly contributed to enhancing safety, efficiency, and productivity in the manufacturing processes.

Relevant Standards and Protocols used:

Organisational Operational Standards, Process Requirements, Practices, Management Systems and Industry Good standards.


Manufacturing  and Service – Heavy Earthmoving Equipment

Multiple Locations in India

Curiosity Zone

Some more answers to your questions – FAQ

Consultivo Visual SOP and Visual SWP development services help you to get the following benefits:

Expertly designed and developed SOPs
Have your Standard Operating Procedures expertly designed to the desired level using visual design and communications methods and techniques.

Improve the level of attraction
Helps you to achieve higher level of attraction for the target groups

Serve as Training Materials with higher engagement & retention
Use them as your employee training materials with higher engagement and retention

Expert and experienced team
Get access to a team of design and communications professionals, including project manager, SME (Subject Matter Expert), and Communications, UX/UI specialist, design thinking and psychological interventions.

We ensure:


  • Design of communication framework
  • Coverage of material issues for the target audience
  • Data collection, value mapping, analytics


  • Developing a communications strategy
  • Developing engaging online & offline contents
  • Making the communications relevant, easy to understand, clear and concise
  • Data visualisation through infographics, graphs & charts and pictures
  • Professional and easy to understand language

GLOBAL Experience



Consultivo and Slate of Swan wish you joy and cheer this festive season.

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